Election 2012: broadcasters profit, voters ‘left in the dark’
Common Dreams — The political ad invasion is upon us. It’s a toxic mix of half-truths and negativity that’s beaming into homes across the county — especially homes in battleground states like Florida, North Carolina, Ohio, Virginia and Wisconsin.
Media analysts project that campaigns, Super PACs and “social welfare” groups will spend a record-breaking $3.3 billion on political ads by Election Day.
For the local stations that air these ads, it’s a political goldmine. But what’s a cash windfall for stations is a nuisance for tens of millions of viewers.